Customer Newsletter

April 2025

Welcome to the April 2025 edition of your customer newsletter

As we move deeper into the year, our Flexera team remains focused on driving innovation and delivering meaningful updates to support your success. In this second edition, you’ll find the latest product enhancements, industry trends and valuable resources to help you get the most out of your partnership with us.

Thank you for being a continued part of the Flexera community. We’re excited about what’s ahead and look forward to growing together throughout the rest of 2025!

Past Editions Community

A note from our Leadership...

Flexera launches Cloud License Management to empower ITAM and FinOps to save up to 25% off their cloud bill

Managing software licenses in the cloud can be complex and costly. Flexera Cloud License Management provides clear visibility into your cloud software expenses across platforms like AWS and Azure. It helps you optimize your Bring Your Own License (BYOL) and Pay-As-You-Go (PAYG) strategies, ensuring compliance while identifying cost-saving opportunities. With intelligent forecasting based on historical data, you can plan and allocate your software budgets more effectively, avoiding unexpected financial strain.

Discover how Flexera can simplify your cloud license management and reduce costs.

READ PRESS RELEASE

Product updates

Contextual Data Mashup UI in IT Visibility

Contextualize your inventory data (devices, software) in IT Visibility with Contextual Data Mashup User Interface (UI). Previously, adding business-specific context to your inventory data required manual effort and technical knowledge to create scripts via the Contextual Data Store (CDS) API.

Now, the powerful new Contextual Data Mashup capability is available through an intuitive user interface, empowering more users across your organization to quickly and efficiently add critical context to inventory data. Key areas of functionality include:

  • Easy CSV upload: Quickly upload your business context against devices or software inventory via CSV files. Contextual Data Mashup automatically detects reference/key and attribute columns and assigns data types to your contextual information, reducing manual intervention and errors
  • Flexible data updates: Seamlessly update existing contextual information or delete outdated data directly through the user interface, ensuring your inventory context stays current and accurate
  • Automatic normalization: Attributes added as part of the contextual information are checked for duplicates with conflicting datatypes, simplifying data management for downstream applications
  • Customizable attributes: Easily rename contextual attributes directly in the UI to align with your organization's terminology. These datasets can then be conveniently downloaded for offline use and sharing
  • Service account access: The CDS APIs were previously accessible by admin users only. However, with this release, the CDS APIs and UI can be accessed by service accounts and non-admin users who have Manage Contextual Data access, broadening availability and operational flexibility
  • Enhanced device contextualization: Devices can now be matched using a combination of device name, domain and serial number in addition to the hardware ID, with no extra preparation, simplifying and accelerating your data contextualization

These enhanced contextualization capabilities significantly reduce manual intervention, ensure data consistency and deliver visibility through integrated Power BI reports, empowering you to make faster and more informed decisions across the organization.

FIND OUT MORE

Maximize your Azure savings with Spot Ocean

Are you getting the most out of your Azure commitments? Spot by Flexera now supports Azure Savings Plans and Reserved Instances across all Azure resources—helping you unlock deeper cost savings and drive smarter resource utilization.

With Spot’s intelligent automation, your commitments are dynamically prioritized, reassigned and optimized across solutions like Elastigroup, Ocean and Stateful—ensuring every dollar works harder for your business. Whether you're running VMs or Kubernetes clusters, our tools help you adapt to fluctuating demand while keeping your cloud spend in check.

New! Granular control for Azure Kubernetes Service (AKS) users with Ocean VNG-level commitment management.

Ready to optimize your Azure environment and boost your ROI?

FIND OUT MORE

Your insights matter

Your insights help others make smarter decisions—and help us continue to improve.

We invite you to leave a review of Flexera on Gartner Peer Insights and share what it’s really like to work with us. Each review takes less than ten minutes, is completely anonymous and you’ll receive a $25 gift card from Gartner once your review is published.

LEAVE YOUR REVIEW

Turn your impact into recognition: Apply for the Technology Intelligence Awards

Flexera customers are doing amazing work every day—and the Technology Intelligence Awards are here to celebrate it! Whether you’ve optimized software spend, advanced FinOps practices, improved SaaS visibility or driven sustainability initiatives, your story deserves the spotlight.

This year, your achievements will be evaluated by a panel of respected industry experts—including Martin Thompson (ITAM Forum), Mark Butcher, notable GreenOps leader and Karyn Price, Frost & Sullivan—giving your success even greater credibility and reach.

Top reasons to apply:

  • Gain recognition inside and outside your organization
  • Rally stakeholders and secure broader buy-in
  • Strengthen your personal brand with award-winning proof of impact

Award categories span ITAM, FinOps, SaaS management, sustainability and more. Applications are designed to be simple (about an hour to complete). You can learn more here on our blog.

Have questions? Need any help drafting up your submission? Reach out to customerprograms@flexera.com or book a 30-minute call here.

Award submissions are due May 9, 2025—and let your impact inspire the industry!

GET STARTED

What's new

New Flexera report finds 84% of organizations struggle to manage cloud spend

The Flexera 2025 State of the Cloud Report reveals 84% of organizations identify managing cloud spend as their top challenge. With cloud budgets exceeding limits by 17% and a 28% increase in cloud spend projected this year, organizations are intensifying their focus on cost optimization strategies.

Other key findings include:

  • Generative AI adoption: 72% of organizations are utilizing generative AI services
  • FinOps team expansion: The proportion of organizations with dedicated FinOps teams grew from 51% to 59%, underscoring rising emphasis on financial governance in cloud operations
  • Increased use of managed service providers (MSPs): 60% of organizations now engage MSPs to manage public cloud services, reflecting a trend toward outsourcing for efficiency

Stay ahead in the evolving cloud landscape. Access the full report for comprehensive insights and strategies to optimize your cloud investments.

READ THE REPORT

The Forrester Wave: Software Asset Management Solutions, Q1 2025

We’re excited to share some great news—Flexera has been recognized as a Leader in the Forrester Wave: Software Asset Management (SAM) Solutions, Q1 2025!

This recognition reflects the continued investment we’re making to help you gain full visibility into your software estate, optimize license usage and reduce risk. Forrester called out our strong data platform, innovation in AI and expanded SaaS management capabilities—all designed with your evolving needs in mind.

Thank you for being part of our journey. We’re proud to support you with industry-leading SAM solutions as you drive smarter IT decisions.

READ NOW

Cybersecurity on the brink: MITRE’s urgent appeal for continuous CVE coverage

MITRE, the organization behind the Common Vulnerabilities and Exposures (CVE) system, has issued an urgent appeal regarding the potential lapse of its U.S. government contract. This development raises concerns about the continuity of CVE coverage, a critical component in global cybersecurity efforts.

Flexera recognizes the importance of uninterrupted vulnerability intelligence. Our solutions, powered by Secunia Research, provide comprehensive and timely vulnerability data to help you maintain robust security posture, even amid uncertainties in CVE coverage.

To safeguard your organization against emerging threats, stay informed and prepared.

READ NOW

FinOps Forward Virtual Summit on May 20

With mounting pressure to maximize cloud investments, organizations are increasingly looking to FinOps for help.  That’s why we hope you will join us for the FinOps Forward Virtual Summit on May 20th. 

Hear from FinOps experts from IDC and the FinOps Foundation, get insights into the latest findings from the FinOps Foundation’s 2025 State of FinOps survey, and hear directly from your peers about their FinOps processes and journeys.

REGISTER HERE

Webinars

Monthly SAM best practices for Flexera One

SAM is a discipline with great benefits—but also great challenges. This webinar series aims to unite and educate SAM practitioners and executives to overcome those challenges and position their organizations for success. Each hour-long session will typically cover news for 10 minutes before a deep dive into a topic that is announced one week prior.

Join us for the next session on May 8.

REGISTER NOW

Join our next Customer Town Hall

Join us on Wednesday, May 28, for our virtual Customer Town Hall. We’ve designed this engaging session to bring you closer to Flexera senior product leadership and give you the opportunity to hear firsthand about the major milestones we’ve hit—and where we’re heading. We’ll also cover the latest product highlights and what they mean for you before finishing the session with a live Q&A in which our leaders will answer your questions.

REGISTER NOW

Monthly SAM best practices for Snow Atlas

Welcome to our first session for Snow Atlas customers! SAM delivers big value—but navigating its complexities isn’t always easy. This exclusive webinar series is designed specifically for Snow Atlas customers, bringing together SAM practitioners and leaders to share knowledge, tackle common challenges and unlock new opportunities for success.

Each session will run for one hour, starting with a 10-minute update on the latest news, followed by a deep dive into a featured topic—announced one week in advance.

Join us to stay informed, connect with peers and take your SAM strategy to the next level.

Join us for the next session on May 29.

REGISTER NOW

Coming to a city near you

Welcome to the new era of FinOps–Join Flexera at FinOps X 2025

We’re proud to be a Platinum Sponsor of FinOps X 2025, happening June 2–5 in San Diego, CA. Hosted by the FinOps Foundation, this flagship event unites global FinOps leaders to explore the latest in FinOps.

Your guide to Flexera at FinOps X:

Whether you're fine-tuning your FinOps practice or exploring what's next, FinOps X 2025 is where innovation, community and insight come together.

Not yet registered to attend FinOps X? Register today!

Join Us at AWS Summit Washington, DC June 10–11, 2025

Flexera will participate in the AWS Summit Washington, DC, on June 10–11, 2025 at the Walter E. Washington Convention Center. This premier event is tailored for the public sector community, offering a unique opportunity to explore how cloud technology is transforming government, education and nonprofit organizations.

What to expect:

  • Over 340 sessions: Engage in keynotes, breakout sessions, workshops and hands-on labs led by AWS experts and industry leaders
  • Generative AI and innovation: Discover the latest advancements in AI and how they're revolutionizing public sector operations
  • Networking opportunities: Connect with peers, AWS partners, and thought leaders to share insights and best practices

Whether you're looking to enhance your cloud skills, explore new technologies or network with industry professionals, the AWS Summit Washington, DC is an event you won't want to miss.

REGISTER

Join Flexera at the AWS Summit Washington, D.C. happy hour

After a day of insightful sessions and networking at the AWS Summit, continue the conversation with Flexera and InSequence at our exclusive happy hour event.

Event Details:

  • Date: Tuesday, June 10, 2025
  • Time: 6:00 p.m. – 9:00 p.m. EST
  • Location: Boqueria DC – Penn Quarter, 777 9th St NW, Washington, D.C. 20001

Enjoy complimentary drinks and delicious Spanish-style bites while building valuable connections with fellow IT leaders.

REGISTER

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