What is Flexera Live?
Flexera Live is a one-day, in-person event designed for practitioners and leaders who manage software, SaaS and cloud environments inside their organizations.
Whether you’re:
- A current Flexera customer
- Evaluating solutions in the ITAM or FinOps space
- Building or maturing your cost optimization strategy
You’ll find practical, peer-driven content focused on operational outcomes.
Who should attend:
- IT Asset Management professionals
- FinOps practitioners and leaders
- Cloud governance teams
- SaaS management
teams - IT and Technology Directors
If you’re responsible for spend, compliance, optimization, or visibility, this event is built for you.
Agenda
9:00 a.m. – 10:00 a.m. |
Arrival, Registration & Breakfast |
10:00 a.m. – 10:45 a.m. |
Creating Clarity in the Era of AI, SaaS Sprawl, and Tech Accountability As AI, SaaS, and consumption‑based models reshape technology spend, many organizations are struggling to clearly explain where money is going and what value it delivers. In this opening session, Flexera leadership will share how leading organizations are creating clarity, confidence, and accountability across complex environments — and how this shift enables better decisions, stronger governance, and sustained technology value. |
10:45 a.m. – 11:30 a.m. |
Your AI Innovation Roadmap In this session, you’ll see how Flexera’s latest innovations are already helping teams gain clearer visibility and accountability across ITAM and FinOps — as AI pushes organizations toward a 2026 tipping point for technology spend. You’ll explore why AI is about to dramatically increase IT budgets, what you can do about it, and get a first look at Flexera One’s AI‑native roadmap, including how you can ask questions across your entire technology ecosystem and get real answers instantly. We’ll also look ahead to what’s coming over the next 6–12 months and how customer feedback is shaping what’s next — so you understand not just what’s changing, but how it will help you stay in control. |
11:30 a.m. – 11:45 a.m. |
MORNING BREAK |
11:45 a.m. – 12:30 p.m. |
Real Life Wins: Turning Visibility into Value Hear directly from Flexera customers navigating today’s evolving technology landscape. This panel explores how teams are using improved visibility to break down silos, adapt to AI‑driven change, and prove value in an era of increased scrutiny. Discussion themes:
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12:30 p.m. – 1:30 p.m. |
NETWORKING LUNCH |
1:30 p.m. – 2:15 p.m. |
FinOps for AI & Data Clouds: Managing the New Consumption Cost Curve (Snowflake, Databricks, and Beyond) Data clouds and AI are shifting technology spend from predictable commitments to highly variable consumption, creating new challenges for visibility and accountability. This session looks at how FinOps and ITAM leaders are approaching the new consumption cost curve — and what capabilities are required to manage data, AI, and SaaS spend together. |
2:15 p.m. – 2:55 p.m. |
FinOps + ITAM: One Operating Model for Technology Optimization As technology spend expands beyond cloud into SaaS, AI, and consumption‑based models, traditional boundaries between FinOps and ITAM are breaking down. This session explores what a shared operating model for technology optimization looks like — and how organizations are aligning cost, risk, and value without creating new ownership gaps. |
2:55 p.m. – 3:10 p.m. |
AFTERNOON BREAK |
3:10 p.m. – 3:50 p.m. |
Why SaaS Pricing Has Entered Its Hybrid Era with AI As SaaS shifts toward consumption‑based models and AI operates increasingly outside traditional applications, most organizations lack clear visibility into what software is being used, how it’s consumed, and where value is actually created. This session explores why visibility is breaking down today — and what that means for managing SaaS, cost, and accountability as AI reshapes how work gets done. |
3:50 p.m. – 4:35 p.m. |
Who is Accountable for AI & Technology Value in 2026? As technology spend becomes more complex and harder to explain — driven by AI, consumption models, and fragmented ownership — many organizations are struggling to define who is truly accountable for value. This session explores how accountability for technology spend is shifting across FinOps, ITAM, Finance, and Engineering, and what leaders must do to create clarity, shared responsibility, and confidence moving into 2026. |
4:35 p.m. – 6:30 p.m. |
Continue The Conversation Join peers, industry leaders, and Flexera experts in a relaxed setting to continue conversations from the day, exchange perspectives, and build relationships with others navigating similar technology challenges. |
Join FinOps professionals, finance leaders and technology
strategists training for technology value excellence
Speakers
Hery Rason
Global IT Asset Management Lead
Customer
Hery Rason
Global IT Asset Management Lead
Hery Rason
Global IT Asset Management Lead
Experienced IT Asset Management leader with deep expertise supporting global organizations across 100+ countries. Specializing in Software Asset Management, licensing strategy, enterprise agreements, and audit advisory, I help businesses optimize software investments, reduce risk, and improve operational efficiency. Known for driving long-term SAM strategies, process improvements, and cross-functional collaboration to align software management with business goals and flexibility needs.
Erik Mathijsen
IT Asset Manager & Global SAM Advisor
Customer
Erik Mathijsen
IT Asset Manager & Global SAM Advisor
Erik Mathijsen
IT Asset Manager & Global SAM Advisor
Experienced Software Asset Management leader with over 30 years at Ricoh, driving SAM strategy and services across the EMEA region while supporting global alignment across worldwide teams. Specializing in software optimization, licensing strategy, and operational efficiency, I lead initiatives that deliver actionable insights on contract value, usage, cost savings, and process improvement. With extensive experience implementing global SAM and FinOps solutions, I help organizations streamline operations and make smarter technology investment decisions.
Matthias van Beeren
Expert Informatievoorziening ITAM & FinOps
Customer
Matthias van Beeren
Expert Informatievoorziening ITAM & FinOps
Matthias van Beeren
Expert Informatievoorziening ITAM & FinOps
IT Asset Management (ITAM/SAM), FinOps & Software Licensing expert Responsible for implementing ITAM strategy, processes and tooling. Serving a pro-active attitude within the organisation. Always eager to learn and explore new opportunities and developments. Experienced in accomodating Software License audits, developing Cloud migration strategies and management of Cloud environments as well as setting up FinOps within organisations. My personal target is to achieve maximum benefits out of implementing ITAM in a very broad sense, directly involving Finance, Legal, Contract Management and Change Management. Extensive experience as a Technical Specialist, Contract Manager, Licensing Specialist (Oracle, IBM, Red Hat, Microsoft) and Project Manager (Prince II) enables me to speak and understand the language of many levels of expertise within an organisation and create value together.
Josh Fraser
Chief Customer Officer
Flexera
Josh Fraser
Chief Customer Officer
Josh Fraser
Chief Customer Officer
Josh Fraser serves as our Chief Customer Officer, leading global teams across solutions architecture, advisory, customer success, renewals and support. Drawing on deep expertise in cloud management, FinOps and IT asset optimization, Josh and his teams help customers unlock the full value of their technology investments through strategic guidance, innovative solutions, and world-class service. Prior to joining Flexera, Josh spent over a decade at RightScale, a pioneer in cloud management, where he served as SVP of Sales & Business Development and was responsible for the entire customer journey. Flexera acquired RightScale in 2018. Since joining Flexera, Josh has held several leadership roles across solutions engineering, customer success and product. He has played a pivotal role in shaping Flexera One and reinforcing the company’s reputation for delivering measurable results across hybrid IT environments.
Jeremy Chaplin
Senior Director of FinOps Solutions Architecture & Advisory
Flexera
Jeremy Chaplin
Senior Director of FinOps Solutions Architecture & Advisory
Jeremy Chaplin
Senior Director of FinOps Solutions Architecture & Advisory
Specialising in Cloud Financial Management & Solution Architecture, Jeremy brings a wide range of experience and technical knowledge across a broad range of technologies and industry verticals. Jeremy leads a team of solution architects and FinOps advisors helping maximise customer value from Flexera's FinOps solutions.
Gary McAllister
Senior Product Marketing Manager
Flexera
Gary McAllister
Senior Product Marketing Manager
Gary McAllister
Senior Product Marketing Manager
Senior Product Marketing Manager at Flexera. He focuses on helping organizations understand and realize greater value from their technology investments. With deep experience translating complex product capabilities into clear, customer-focused messaging, Gary works closely with product and go-to-market teams to align solutions to real-world business challenges. At Flexera Live, he’ll share practical insights to help attendees better navigate today’s evolving IT and software asset management landscape.
Vida Sirmeniene
Senior Product Manager
Flexera
Vida Sirmeniene
Senior Product Manager
Vida Sirmeniene
Senior Product Manager
Senior Product Manager at Flexera. She plays a key role in shaping and evolving solutions that help organizations gain greater clarity and control over their software and technology estates. Working closely with engineering, product, and customer-facing teams, Vida focuses on translating customer needs into practical, scalable product capabilities. At Flexera Live, she’ll share insights into how Flexera continues to innovate to support smarter, more informed IT decision-making.
Event details
Meet Berlage is an inspiring event and meeting venue located in the iconic Beurs van Berlage, right in the heart of historic Amsterdam and just steps from Central Station. Blending historic architecture with modern amenities, it offers a unique, light-filled setting ideal for meaningful conversations, collaboration, and connection.
Join us
Join us at Flexera Live—coming to 8 locations—and turn cost control into meaningful business impact.
Complimentary for qualified end-user professionals. Space is limited to ensure a high-quality, peer-driven experience.
Registration for this event is closed.
We’ll see you there.
#FlexeraLive2026